The Berger Picard is a medium-to-large, well-muscled dog, slightly longer than tall, with males standing 60 to 65 cm (23.5 to 25.5 inches) at the shoulder and females 55 to 60 cm (21.5 to 23.5 inches); weight is typically 23 to 32 kg (50 to 70 pounds). The overall impression is lanky and athletic — built for long days of herding, without any stockiness to slow it down.

The weatherproof double coat is harsh and crisp to the touch, about 2 to 3 inches long with a slight wave and minimal undercoat, in two colors: fawn or brindle. Fawn dogs may show charcoal trim on the ears and a gray underlay. The breed's signature features are its high-set, naturally erect ears — quite wide at the base — and the "griffonage": the longer, somewhat unkempt fur framing the face that forms the eyebrows, beard, and mustache. The dark, frank eyes are not hidden by the brows, the natural tail reaches the hock and is carried with a slight J-curve at the tip, and Picard owners insist their dogs are known for an actual smile.

Expect to pay roughly $2,000 to $3,500 for a Berger Picard puppy from a reputable US breeder, depending on the breeder's reputation, the puppy's lineage, and your region. The Berger Picard is a genuinely rare breed in the United States — only a small number of litters are born each year — so waiting lists of many months to a year or more are normal, and the scarcity is a big part of the price. Budget separately for the first-year costs of any medium-to-large active breed: quality food, training classes, and preventive vet care.

Because litters are scarce, start with the Berger Picard Club of America's breeder resources and be prepared to wait for a well-bred puppy rather than grabbing the first one advertised. Ask the breeder, by name, for: OFA hip evaluation results on both parents, OFA eye certification, and DNA test results for PRA and CMR1. Verifiable results are searchable on the public OFA database, and a serious breeder will share registration numbers willingly.

Meet the parents if possible — temperament is strongly inherited, and you want to see the easygoing, confident character the breed is known for, not shyness. Check the current Berger Picard listings on Lancaster Puppies, and treat any "rare French shepherd" advertised at a suspiciously low price with skepticism: with a breed this uncommon, puppies without health-tested parents are not a bargain.

Berger Picards are loving and playful with their families and generally do well with children they have been raised with or properly introduced to — the breed's mellow, easygoing side shows most at home. As with any medium-to-large, athletic herding dog, supervise play with small children and teach kids to respect the dog's space; some Picards may try to "herd" running children. Early socialization with children of different ages is the best insurance.

This is an energetic, hard-working herding breed that needs around an hour or more of real exercise every day — brisk walks, hiking, running, or off-leash play in a securely fenced area. Picards make excellent hiking and jogging companions and genuinely enjoy having a job, so dog sports such as agility, herding, tracking, and lure coursing are ideal outlets that exercise the brain along with the body. A bored, under-exercised Picard will invent its own entertainment, and an intelligent problem-solver's entertainment is rarely what owners had in mind. They adapt to various living situations, including apartments, only if the daily exercise commitment is genuinely met — a home with space and an active family is the easier fit.

A high-quality dog food appropriate to the dog's age and activity level suits the breed, fed in two measured meals a day. One breed quirk worth knowing before you bring a puppy home: some Picards are notoriously picky eaters. If yours is one, resist the urge to hand-feed or constantly rotate foods, which can entrench the habit — keep mealtimes consistent and consult your vet if weight loss accompanies the pickiness. Keep an eye on body condition; an athletic breed should stay lean.

For such a tousled-looking dog, the Picard is remarkably low-maintenance. The harsh, crisp coat with its minimal undercoat needs only occasional brushing — a monthly going-over plus a check for mats behind the ears and in the griffonage is enough for most dogs — and it should never be trimmed or sculpted; the rustic look is the breed standard. Picards are light shedders for a double-coated breed. Bathe rarely, as frequent washing softens the protective coat texture. Round out the routine with regular nail trims, ear checks, and tooth brushing.

The Berger Picard is a relatively healthy breed with a life expectancy of 12 to 14 years. The known medical concerns are hip dysplasia and inherited eye disease — primarily progressive retinal atrophy (PRA) and canine multifocal retinopathy (CMR1).

Responsible US breeders screen breeding stock through the Orthopedic Foundation for Animals (OFA): hip evaluations for dysplasia, eye examinations certified through the OFA eye certification registry (formerly handled by CERF), and DNA testing for PRA and CMR1. Results should be published on the public OFA database, so ask the breeder for registration numbers and look them up. Beyond these screenings, the breed has no widespread breed-specific health crises — one benefit of a working population that was rebuilt carefully by dedicated breeders.

The Berger Picard takes its name from the historic Picardy region of northern France (today part of Hauts-de-France), where farmers prized these rugged dogs for centuries as take-charge herders of sheep and cattle. It is unknown exactly when the breed's ancestors first arrived in France, but the Picard is generally considered one of the oldest of the French shepherd breeds, sharing roots with the Briard and Beauceron.

Picardy sat directly in the path of the fighting in both World Wars, and the breed was nearly wiped out twice — first in the trench warfare of World War I and again in World War II. Dedicated French breeders rebuilt the population from the survivors, but the Berger Picard has remained a rare breed ever since, even in its homeland.

In the United States, the breed got an unexpected publicity boost when Picards played the title role in the 2005 film "Because of Winn-Dixie" — the scruffy movie star many viewers assumed was a mixed breed was in fact a Berger Picard. The Berger Picard Club of America serves as the AKC parent club, and the breed entered the AKC Herding Group in 2015. It remains uncommon in the US, and litters are few each year.

The Berger Picard (pronounced "bare-ZHAY pee-CARR") is a rare French herding breed from the Picardy region north of Paris, considered one of the oldest of France's shepherd dogs and a close cousin of the Briard and Beauceron. Recognized by the American Kennel Club in 2015 as a member of the Herding Group, the Picard is a lanky, medium-to-large dog of strong bone and rustic, tousled good looks — wiry coat, naturally erect ears, and the shaggy eyebrows, beard, and mustache that fanciers call "griffonage." It is a lively, intelligent, and devoted companion best suited to active homes that can give it real daily exercise, plenty of human company, and the patient socialization this sensitive, sometimes stubborn breed needs. The breed is also known as the Picardy Shepherd, Berger de Picardie, or simply the Picard.

Picards are lively, intelligent, and observant, with a sensitive and assertive disposition. They are easygoing and mellow at home, devoted and often demonstrative with their families, and typically reserved — not aggressive — with strangers. They are not excessive barkers, though they make alert watchdogs.

Centuries of independent herding work shaped a dog used to solving problems on its own, so a stubborn streak is part of the package. The breed also has a well-developed sense of humor that owners find endearing. Picards generally get along well with other dogs and animals when socialized, and they continue to work sheep and cattle effectively in France and elsewhere. The non-negotiable: this is a companion herder that needs human company. A Picard left alone for long stretches, or banished to the yard, will not thrive.

Early socialization and positive, reward-based training are essential — the AKC notes that Picards spent centuries as take-charge, independent problem-solvers, so they need consistent guidance to cope with their stubborn streak. The breed is sensitive: harsh corrections backfire, while gentle, consistent handling gets quick results, because Picards respond well to obedience training when it is kept fair and interesting.

Plan on generous socialization during the first two years of the dog's life — new people, places, sounds, and animals — to prevent the natural reserve toward strangers from tipping into shyness. Once trained, Picards excel in agility, tracking, obedience, herding trials, lure coursing, flyball, Schutzhund, and French ring sport.

Berger Picard Price